Lion Marketing

Verified Life Insurance Leads Exclusive to You

Exclusive, pay-per-lead life insurance prospects with phone numbers verified before delivery — built for independent telesales agents who already know how to close and want more connected calls.

Phone numbers confirmed via one-time passcode
Basic eligibility screening built in
Exclusive delivery in real time

Tired of Buying Life Insurance Leads That Don’t Answer?

Most life insurance agents don’t struggle because of sales skill.

They struggle because:

  • 40% of “exclusive” leads never answer

  • Some prospects don’t remember opting in

  • Others clearly don’t qualify

  • Hours disappear into dialing numbers that go nowhere

And when contact rate drops, everything feels unstable.

Is it you?
Is it the script?
Or is it the lead source?

We focus on fixing what can be fixed before the lead ever reaches you.

How the Leads Are Generated and Delivered

Our 4-step process eliminates guesswork and ensures you only invest time in qualified prospects.

1. Consumer Intent

A prospect requests information about life insurance through TCPA compliant online forms.

2. Qualification Screening

Each prospect answers a short set of qualifying questions to filter out obvious misfits.

3. Phone Verification

The prospect confirms their phone number via one-time passcode.

4. Exclusive Delivery

Leads that pass both checks are delivered exclusively and in real time.

Clear, Objective Lead Standards

A valid lead includes:

  • Full name

  • Verified US phone number

  • Email address

  • Age

  • State

  • Timestamp

  • Consumer consent

  • Completed screening questions

Sales outcomes depend on many factors.


Lead standards are based on data quality — not whether a policy is written.

No surprises.
No moving goalposts.

Built for Agents Who Treat This Like a Business

This model works best if:

  • You already buy life insurance leads

  • You track your numbers

  • You follow up consistently

  • You understand not every lead converts — but patterns matter

If you’re tired of gambling on vendors and want a more controlled system, you’ll feel at home here.

Ready to Stop Wasting Time on Bad Leads?

If you’re currently buying leads and want more connected conversations without rebuilding your entire system, let’s talk.

30-Minute Call

Quick strategy session to understand your goals and lead criteria

Zero Risk

Only pay for verified leads

Instant Results

Start seeing qualified leads within 24 hours

Frequently Asked Questions

What is Lion Marketing?

Lion Marketing is a life insurance lead generation company that provides exclusive, pay-per-lead life insurance leads to independent telesales agents nationwide. We focus on verified phone numbers, structured screening, and predictable lead delivery designed to improve contact rates and pipeline stability.

Are Lion Marketing life insurance leads exclusive?

Yes. Each life insurance lead is delivered to one agent only. We do not resell the same lead to multiple agents.

Once the lead is delivered, it is yours to work.

How does Lion Marketing verify phone numbers?

Before a submission is accepted, the prospect confirms their phone number using a one-time passcode (OTP).

This helps reduce:

- Typos

- Fake numbers

- Bot submissions

While no system guarantees 100% contact, verified numbers significantly increase the likelihood of real conversations compared to unverified internet leads.

What screening is done before a life insurance lead is delivered?

Prospects complete basic life-insurance-specific questions before submission, such as:

- Age range

- General health context

- Coverage interest

This filters out obvious mismatches before the lead enters your system. It is not underwriting, but it improves alignment and reduces wasted calls.

What kind of contact rate should I expect from Lion Marketing life insurance leads?

Contact rate depends on several factors, including:

- Speed to call

- Follow-up cadence

- Time of day

- Your existing sales process

Lion Marketing focuses on improving data accuracy and intent verification to increase the probability of connected calls. We do not guarantee a specific percentage, but our system is designed to reduce disconnected numbers and low-effort submissions.

Are these live transfers or raw leads?

Lion Marketing provides exclusive, real-time raw life insurance leads. These are not live transfers or pre-set appointments.

You control the dialing, follow-up, and closing process.

What types of life insurance leads are supported?

Lion Marketing supports:

- Final Expense

- General / Term Life

- Mortgage Protection

- Permanent Life

- IUL

- Whole Life

Screening logic aligns with the product category you are targeting.

How quickly are leads delivered?

Leads are delivered in real time after the prospect completes the form and verifies their phone number.

Fast delivery allows you to call while interest is fresh and intent is highest.

What happens if a lead does not answer?

Internet life insurance leads require structured follow-up.

Most successful telesales agents use multiple call attempts, SMS, voicemail, and follow-up over a 30–90 day window.

A non-answer does not automatically make a lead invalid. Lead validity is based on verified data and completed screening, not sales outcome.

What makes Lion Marketing different from other life insurance lead vendors?

Lion Marketing focuses on mechanics, not hype.

Key differences include:

- Phone number verification before delivery

- Built-in eligibility screening

- Exclusive lead delivery

- Clear, objective lead standards

We prioritize cleaner inputs and math-driven evaluation over unrealistic performance promises.

Is Lion Marketing a good fit for new agents?

Lion Marketing works best for agents who:

- Already buy and work life insurance leads

- Understand contact rate and close rate

- Follow up consistently

- Evaluate performance over time

If you are brand new and still learning how to sell, this may not be the right starting point.

How is pricing structured?

Lion Marketing operates on a pay-per-lead model.

Pricing varies based on:

- Product type

- Targeting criteria

- State

- Volume

We review pricing after understanding your current numbers and goals to ensure alignment.

How long should I test life insurance leads before evaluating results?

Internet life insurance leads should typically be evaluated over a 30–90 day window, depending on product and follow-up structure.

Short-term evaluation rarely reflects full performance patterns.

Will Lion Marketing life insurance leads work in my state?

Lead performance varies by state, demographic, and product category.

On a call, we review your target states and ensure they align with current demand and traffic patterns.

What happens on the initial call with Lion Marketing?

We review:

- Your current lead sources

- Contact rate

- Close rate

- Average annualized premium

- Target production goals

Then we determine whether this model improves your math and supports your pipeline goals.

If it does not make sense, we will say so.

Certified Google Partner

Lion Marketing is a Certified Google Partner, recognized for our performance, client results, and campaign excellence.

About Lion Marketing

Lion Marketing is a life insurance lead generation company that provides exclusive, pay-per-lead life insurance leads to independent agents and telesales professionals nationwide.

We specialize in helping established life insurance agents generate more connected conversations by improving contact reliability, screening quality, and delivery consistency. Our lead systems are built for agents who already understand their numbers and want more predictable, profitable lead flow.

Unlike generic lead vendors, Lion Marketing focuses on verified contact data and structured eligibility screening before a lead is delivered. Each prospect confirms their phone number through a one-time passcode, helping reduce invalid numbers and disconnected calls. Basic qualification questions are completed during the opt-in process to align leads with common life insurance products such as final expense, term life, and permanent life coverage.

Our model is simple:

  • Exclusive delivery

  • Real-time lead submission

  • Clear, objective lead standards

  • Pay-per-lead pricing

Lion Marketing was created to solve one of the biggest frustrations independent life insurance agents face: inconsistent contact rates and unpredictable pipeline performance. By prioritizing verified information and transparent processes, we help agents focus on what they do best — selling and building their book of business.

Lion Marketing operates nationwide and serves independent agents who treat their practice like a business and want a more stable, math-driven approach to life insurance lead generation.

Lion Marketing Logo

Lion Marketing provides exclusive, pay-per-lead life insurance leads with verified phone numbers and qualification screening for agencies nationwide.

Built for volume-based life insurance sales teams.

Verified numbers. Clear standards. Real-time delivery.

Life Insurance Leads

Final Expense Insurance Leads
Term Life Insurance Leads
Mortgage Protection Leads
IUL Insurance Leads
Whole Life Insurance Leads

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Lion Marketing LLC is a nationwide life insurance lead generation company serving independent agents and agencies across the United States.