Most life insurance agents don’t struggle because of sales skill.
They struggle because:
40% of “exclusive” leads never answer
Some prospects don’t remember opting in
Others clearly don’t qualify
Hours disappear into dialing numbers that go nowhere
And when contact rate drops, everything feels unstable.
Is it you?
Is it the script?
Or is it the lead source?
We focus on fixing what can be fixed before the lead ever reaches you.
1. Consumer Intent
A prospect requests information about life insurance through TCPA compliant online forms.
2. Qualification Screening
Each prospect answers a short set of qualifying questions to filter out obvious misfits.
3. Phone Verification
The prospect confirms their phone number via one-time passcode.
4. Exclusive Delivery
Leads that pass both checks are delivered exclusively and in real time.
A valid lead includes:
Full name
Verified US phone number
Email address
Age
State
Timestamp
Consumer consent
Completed screening questions
Sales outcomes depend on many factors.
Lead standards are based on data quality — not whether a policy is written.
No surprises.
No moving goalposts.
This model works best if:
You already buy life insurance leads
You track your numbers
You follow up consistently
You understand not every lead converts — but patterns matter
If you’re tired of gambling on vendors and want a more controlled system, you’ll feel at home here.
Lion Marketing helps roofing and home-improvement companies fill their calendars with qualified homeowner appointments.
We handle marketing outreach, screening, and scheduling so your sales team focuses only on meeting ready-to-buy prospects, not chasing cold leads.
Typical agencies sell raw leads or charge retainers whether results happen or not.
We only get paid when a qualified appointment is completed.
No retainers. No pay-per-lead games. We share the risk and reward with you.
A qualified appointment must meet all of these criteria:
- Verified Contact Info – The homeowner provides a name, phone, and address.
- Expressed Service Interest – They have explicitly applied for roofing, remodeling, or other home-improvement services.
- Confirmed Time on Your Calendar – The appointment is scheduled for a time that both your business and the homeowner have agreed to, based on your live calendar availability.
Business Commitment – The meeting is considered fulfilled once the homeowner attends.
If your team misses the appointment, it still counts.
We work with partners who show up and value reliable follow-through.
You pay only when a homeowner sits for a confirmed meeting.
We manage marketing, qualification, and scheduling.
You never pay for raw leads or homeowner no-shows—only for real appointments your team can pitch.
We specialize in roofing but also partner with remodeling, construction, and other home-improvement companies that have dedicated sales teams and growth goals.
Results vary by market and close-rate, but our partners typically see a steady stream of high-intent appointments within the first few weeks.
Your close rate depends on your sales team’s ability to convert, and we help you stay fully booked with qualified prospects.
No. We guarantee sat appointments with interested prospects; closing the sale is up to your team. This keeps the partnership balanced and ensures we focus on delivering qualified opportunities.
Yes. While roofing is our specialty, we also work with remodeling, construction, and other home-improvement companies that want a reliable pipeline of qualified appointments.
Book a consultation to discuss your market, goals, and sales capacity.
If we’re a fit, we connect our scheduling system to your calendar and launch outreach to begin setting qualified appointments quickly for your sales team.
Lion Marketing is a life insurance lead generation company built specifically for independent telesales agents who already know how to close and want more predictable conversations.
We focus on verified contact information, structured screening, and math-driven lead systems designed to improve contact rates and stabilize your pipeline.
Founded to solve the “feast or famine” problem common in internet leads, Lion Marketing operates with clear standards, transparent processes, and operator-level expectations.

Lion Marketing provides exclusive, pay-per-lead life insurance leads with verified phone numbers and qualification screening for agencies nationwide.
Built for volume-based life insurance sales teams.
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